Flight Plan

The Flight Plan offers thoughtful guidance for leaders, entrepreneurs, and marketers navigating modern web design, SEO, accessibility, and usability. Each article is crafted to help you better understand how your website performs, and how to make meaningful improvements that support long-term growth.

Starting a New Business? Don’t Forget Your Website!

Starting a new business dont forget your website
Sep 09

Big dreams need solid foundations. Starting a business means building credibility, and your website is often the first place people decide to trust you.

You’ve Launched Your New Website ... Now What?

Youve launched your new website now what
Aug 26

Launching your new website is exciting, but it’s only the start. What to do next? From SEO and content updates to promotion and ongoing maintenance.

Reflections on The Biggest Loser and Moving Forward

Reflections on the biggest loser and moving forward
Aug 19

Sharing some personal reflections on my experience as a former Biggest Loser contestant after the release of Netflix’s Fit for TV documentary.

Google’s Cookie Phase-Out: What It Means for Your Website

Googles cookie phase out 2025 what it means for your website
Aug 18

Google’s 2025 phase-out of third-party cookies changes how websites track and market to users. See what it means for your school or business and how to adapt today.

Cell Phone Ban in Schools: Communication and Resources

Cell phone ban in schools rethinking communication and resources
Aug 11

Oklahoma’s new cell phone ban in schools means rethinking QR codes, take-home materials, and communication. Here’s how schools can adapt and stay connected.

Web Shop Bingo: Are You Playing Without Even Knowing It?

Web shop bingo are you playing without even knowing it
Aug 04

Think you’ve seen it all in web design? From “custom” GoDaddy hosting to lorem ipsum on launch day, our Web Shop Bingo exposes the clichés.

How Much Animation on a Website Is Too Much?

How much animation on a website is too much
Jul 28

Animations can make a site shine, but too much motion is distracting. Where to draw the line for a site that’s modern, professional, and user-friendly.

Mobile-First Design: It’s No Longer Optional

Mobile first design its no longer optional
Jul 17

Mobile-first isn’t a trend, it’s the new baseline for web design and SEO success.

How to Use FAQs to Boost SEO and Keyword Coverage

How to use faqs to boost seo and keyword coverage
Jul 03

Your FAQ page is an SEO goldmine. How to use it to pack in high-intent keywords, rank for long-tail queries, and improve your site’s structured data footprint.

What a Pilot Saying Can Teach About Launching A Website

What a pilot saying can teach you about launching your website
Jun 30

Still waiting for your website to be “perfect”? A clean, confident launch today is better than staying grounded forever.

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